How Emulait is Supporting Breastfeeding Mothers

How Emulait is Supporting Breastfeeding Mothers

  • By Alexis Alban

Breastfeeding is a beautiful, yet sometimes challenging, experience for many mothers. From latch issues to concerns about milk supply, breastfeeding doesn’t always come naturally. At Emulait, we understand the complexities of breastfeeding and are dedicated to supporting mothers through innovative products, personalized support, and education. Our goal is to create a community where breastfeeding mothers feel empowered, confident, and connected.  

According to the American Academy of Pediatrics, public health organizations recommend exclusive breastfeeding for six months and sustained breastfeeding for up to two years, mothers face many barriers to achieving these goals.  According to the CDC’s 2022 Breastfeeding Report Card, 83% of mothers report breastfeeding initially, but only 25% report exclusively breastfeeding by the end of the first six months. Through our innovative products and dedicated support, we aim to make the breastfeeding journey more accessible and fulfilling for mothers everywhere.  

Innovative breastfeeding solutions 

Emulait is committed to offering products that closely mimic the breastfeeding experience. At the heart of this are our Emulait bottles, which are uniquely designed to replicate the look, feel, and function of a mother’s breast. Knowing that the transition between breast to bottle (and back!) can at times be hard, we set out to support mothers and babies to achieve this in a way that supports long-term breastfeeding.  

Emulait bottles are thoughtfully designed to make feeding easier and more natural for both baby and caregiver. 

The unique stretch of the nipple silicone promotes active suckling, mimicking the natural effort required at the breast. Paired with our innovative Responsive Flow Valve, the baby can control the milk flow by adapting to their sucking strength, preserving the extraction skills needed for breastfeeding. 

Conventional bottle-feeding, by contrast, requires less effort, which can lead to nipple confusion or teat preference as babies may refuse to return to the breast. 

Emulait bottles also give babies control over portion size, helping prevent overeating and stomach discomfort. Unlike conventional gravity-sensitive bottles, which rely on the caregiver to manage flow, Emulait allows babies to pace themselves, honoring their natural feeding instincts. 

Additionally, Emulait bottles are designed to support a natural nursing-like position, encouraging a more responsive feed. Feeding in a relaxed, reclined position mimics breastfeeding and fosters a deeper connection between baby and caregiver. This setup promotes eye contact, which releases oxytocin for both mom and baby, as well as relaxed body posture, where the baby’s hands and feet can rest or gently touch the caregiver. 

Emulait’s approach models the natural act of feeding, bridging the gap between bottle-feeding and breastfeeding like never before. 

Commitment to sustainability and safety 

At Emulait, we understand that sustainability is a growing concern for many new parents. Our commitment to using high-quality and safe materials is fundamental to our brand. Our products are made from medical-grade silicone and premium Tritan (plastic), which are free from harmful chemicals such as BPA, phthalates, and lead. This ensures that what goes into your baby’s mouth is as safe as possible. 

Lactation support and expert guidance 

In addition to our innovative products, Emulait provides essential resources to help mothers on their breastfeeding journey. Our lactation team offers personalized support to customers as they learn how to introduce the Emulait bottle to their baby, and address more global problems of latch, milk supply and navigating the return to work. Mothers can access virtual consultations, video tutorials, and a wealth of breastfeeding resources tailored to their unique needs. 

First-time mothers, in particular, benefit from this support, as breastfeeding can be daunting without proper guidance. Emulait ensures that mothers have the tools and confidence to succeed in their breastfeeding goals.  

Educational resources and empowerment 

Breastfeeding education is a cornerstone of Emulait’s mission. We provide comprehensive online resources, including blog posts, video guides, and tutorials that cover a wide range of breastfeeding topics. Whether a mother is navigating the early days of breastfeeding, pumping at work, or preparing for weaning, Emulait offers support to make informed decisions. 

Our educational approach is centered on the idea that knowledge is power. The more mothers know about breastfeeding, the more confident they can become in their ability to breastfeed for as long as they wish. According to the CDC, 60% of mothers stop breastfeeding by the time their baby is 6 months old, yet world health organizations recommend breastfeeding until the age of 2. More comprehensive support could change this - Emulait is here to do our part. 

Inclusive support for all mothers 

At Emulait, we recognize that every mother’s breastfeeding journey is unique. We are committed to offering solutions that cater to diverse needs. Whether a mother is exclusively breastfeeding, supplementing with bottles, navigating challenges like feeding a medically fragile infant – or their own medical challenges, Emulait provides products that reflect the individuality of each experience. 

A key part of this commitment is Emulait’s customizable bottle nipples, which are available in five shapes and five skin tones. These options ensure that the bottle more closely matches the mother’s natural anatomy, providing a familiar experience for the baby. We also wanted moms to see themselves in the product – this attention to detail is especially important for mothers of different ethnicities and body types. Emulait is one of the few brands to offer such a personalized and inclusive approach to bottle feeding.  

Looking toward the future 

As Emulait continues to grow, our goal remains the same: to support breastfeeding mothers in every way possible. We are constantly innovating, refining our products, and expanding our resources to ensure that mothers have everything they need for a successful breastfeeding journey. From our sustainable products to our expert lactation support, Emulait is making a meaningful impact on the lives of breastfeeding mothers worldwide. 

We believe that by supporting mothers, we are also supporting the next generation. Breastfeeding is a beautiful and rewarding experience, but it’s not always easy. At Emulait, we are here to make that journey smoother, more enjoyable, and more fulfilling for every mother who chooses to breastfeed. And, as always, we are also offering baby the best – a bottle-feeding experience which is inspired by the breastfeeding experience in every way possible. For families where bottle-feeding is the plan or choice, Emulait meets you right where you are, offering the highest quality bottle-feeding experience for you and your baby. Bringing that individualized touch into every feeding moment. Together, we can empower mothers and give every baby the best possible start in life. 

RELATED ARTICLES